Advertising & partnerships
Reach Canada's next newcomers — right when they're deciding.
CELPIP Trainer is a free study app for the CELPIP English test. Our learners are future permanent residents, citizens and professionals — studying every day. Put your brand inside the practice, where attention is highest.
CELPIP Reading · Question 2 of 4
Why does Priya suggest Friday instead of Thursday?
- A. The restaurant is closed Thursday
- B. Two people have class Thursday evenings ✓
- C. Dana is busy on Thursday
- D. Friday is cheaper
Newcomer Bank
New to Canada? Open a no-fee account in minutes — no SIN required to start.
Open an account →Why: The email says two people have class on Thursday evenings, so Friday suits more of the team.
An example placement. Real questions, your brand — designed with you.
$0
Free for every learner — so nothing caps your reach
1–12
AI band scoring they come back to practise
4 + vocab
Writing · Reading · Listening · Speaking
Ask us
Current monthly learners & audience by region
The format
Ads that live inside the learning — not around it.
Forget banners in a sidebar. Your message appears as a clearly-labelled sponsored card in the practice flow — between a question and its answer — in the moment a learner is most focused. Contextual, respectful, and impossible to miss.
Caught at a decision moment
People take CELPIP to immigrate, get citizenship or qualify professionally. When they're studying, they're actively planning banking, insurance, housing and legal steps.
Attention, not just impressions
Your card sits between a question and its answer — the two seconds a learner is fully focused. It's read, not scrolled past.
The right people, in Canada
A tightly-defined audience of future and recent Canadian immigrants — not broad, untargeted traffic.
Ways to work together
Pick the model that fits your goal.
Native placements
Sponsored cards inside the practice flow, or sponsor a whole skill area.
Affiliate & referral
Pay for results — referrals and sign-ups from a warm, relevant audience.
Integrations
Connect your course, booking flow or service into the learning experience.
Co-marketing
Co-branded guides, scholarships and giveaways to the right people.
Built for
The services newcomers need first.
Banks & fintech
Newcomer accounts, cards and money transfer.
Job platforms & recruiters
Job boards, staffing and hiring for newcomers.
Schools & prep courses
English programs, colleges, tutoring.
Insurance & settlement
Health, life, tenant and newcomer cover.
Housing & rentals
Rentals, realtors and newcomer housing.
Telecom & mobile
SIM cards, phone and internet plans.
Credentials & licensing
Credential assessment and professional exams.
Consultants & law firms
RCICs and lawyers guiding immigration.
How it works
From first email to live in three steps.
Tell us your goal
Reach newcomers, drive sign-ups, or build brand — we start from what you want to achieve.
We design the placement
We craft a native card that fits the lesson and your brand, and agree where and when it runs.
Go live & measure
Your placement runs across the relevant skills, and you get reporting on reach and clicks.
Packages
Find the fit — we'll tailor the rest.
Pick a package and we'll send a rate card tailored to your goal. New here? Ask about a 30-day pilot. Prefer to pay only for results? We also run affiliate & CPA deals.
Content
Reach and brand across our public pages.
- Native placements on blog & content pages
- Clearly labelled, contextual to the topic
- Monthly reach reporting
Native In-App
Inside the practice, where attention peaks.
- Sponsored card between question & answer
- Results-screen sponsor
- Category exclusivity option
- Reach & click reporting
Skill Takeover
Own an entire skill area, exclusively.
- Prep, in-question & results placements
- Full category exclusivity for 30 days
- Bespoke integrations & co-marketing
- Priority support
Prefer to pay for results? We also run affiliate & CPA deals — pay per lead or sign-up, not per impression.
Talk performanceLet's talk
Reach the right people, for less than a billboard.
Tell us about your company and what you have in mind. We'll reply by email with a proposed placement and pricing — usually within a few business days.
We'll only use your details to reply to your partnership inquiry.
Questions, answered
01How much does it cost?+
Pricing is tailored to the placement, the exclusivity and the audience you want to reach. Tell us your goal and we'll send a rate card. We can also start with a 30-day pilot, or run affiliate and CPA deals where you only pay per lead or sign-up.
02Who studies on CELPIP Trainer?+
People preparing for the CELPIP General test — mostly future and recent immigrants to Canada working toward permanent residence, citizenship or professional designations.
03How are the ads shown?+
As native, clearly-labelled 'Sponsored' cards inside the practice flow — for example between a question and its answer. No intrusive pop-ups or banners lost in a sidebar.
04Can you target by audience or region?+
Yes — we can focus placements by skill, content area and, where available, audience region. Tell us who you want to reach and we'll propose the fit.
05How do we start?+
Send an inquiry with your company, the kind of partnership and a rough budget. We reply by email, usually within a few business days, with a proposed placement and pricing.